Tuesday, April 29, 2014

Interview: Rajiv Rao, NCD, Ogilvy & Mather India


It is just about impossible to find a chink in Rajiv Rao’s armor. He spearheads the creative function at Ogilvy & Mather, arguably the topmost agency of India, along with Abhijit Avasthi. He has created some of the most successful and inspiring pieces of work including the inimitable Zoozoos and Pug campaigns for Vodafone. He is the winner of several national and international awards.

He is one of the great creative minds of our time. He is not only consistently brilliant at what he does but also almost indispensable for his agency and for the Indian advertising industry. And despite of all the success over the years, he just never relinquishes the humility factor. He is one of the most self-effacing guys around in the business. We spoke to Rao about a myriad of things including his early days in Ogilvy, Quentin Tarantino, Bombay, music, Sajan Raj Kurup, Piyush Pandey, his regular day at work and more. Read the entire interview here on Kyoorius or in the 19th issue of Kyoorius Magazine. 

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